As of the end of 2025, Yum Brands generated over $68 billion in systemwide sales from more than 63,000 restaurants across 155 markets, making it the world's second-largest restaurant firm by dollar sales. Its portfolio includes KFC (33,897 stores), Pizza Hut (19,974), Taco Bell (9,030), and Habit Burger (384), with 72% of locations in international markets. As 97% of its portfolio is franchised, Yum's business model is tilted toward recurring franchise royalties and marketing contributions (64% of revenue), with the balance derived from sales at company-owned locations. The company traces its roots to a 1997 spinoff of PepsiCo's restaurant assets.
The chart shows the growth of an initial investment of $10,000 in Yum! Brands, Inc., comparing it to the performance of the S&P 500 index. All prices have been adjusted for splits and dividends.
Returns By Period
Yum! Brands, Inc. (YUM) has returned 3.00% so far this year and 7.92% over the past 12 months. Looking at the last ten years, YUM has achieved an annualized return of 10.17%, underperforming the Benchmark (SPY), which averaged 12.23% per year.
YUM
1M-0.90%
6M4.00%
YTD3.00%
1Y7.92%
5Y6.30%
10Y10.17%
Benchmark (SPY)
1M-3.85%
6M-2.35%
YTD-4.36%
1Y34.06%
5Y9.80%
10Y12.23%
Monthly Returns
The table below presents the monthly returns of Yum! Brands, Inc. (YUM) with color gradation from worst to best to easily spot seasonal factors.
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
2026
2.61%
7.84%
-7.03%
-0.70%
2025
-2.92%
20.81%
-0.10%
-4.51%
-3.44%
3.69%
-2.79%
0.89%
4.63%
-9.42%
10.85%
-1.23%
2024
-0.18%
7.05%
0.87%
1.95%
0.68%
-3.41%
0.20%
1.09%
3.80%
-6.17%
5.10%
-2.73%
2023
1.63%
-2.28%
4.29%
6.44%
-8.46%
7.92%
0.10%
-6.20%
-3.84%
-2.95%
3.01%
4.04%
2022
-9.55%
-1.98%
-2.51%
-1.61%
3.91%
-6.89%
7.64%
-8.65%
-3.96%
10.02%
8.11%
-0.71%
2021
-6.91%
1.26%
4.01%
9.98%
-0.03%
-4.93%
13.77%
-0.80%
-6.93%
1.33%
-2.15%
11.65%
2020
4.83%
-15.65%
-23.22%
32.97%
6.33%
-3.32%
4.45%
5.04%
-4.49%
1.28%
12.05%
1.61%
2019
3.17%
0.01%
5.06%
3.94%
0.84%
8.25%
1.86%
0.54%
-2.89%
-10.31%
-1.24%
0.02%
2018
2.97%
-3.40%
5.12%
2.21%
-6.64%
-4.19%
2.28%
10.06%
4.81%
-0.70%
1.92%
-1.42%
2017
3.10%
-0.24%
-3.03%
3.15%
10.53%
1.54%
2.55%
1.32%
-4.39%
1.47%
11.98%
-2.22%
2016
-1.63%
2.38%
1.62%
7.80%
1.68%
0.25%
-4.99%
1.90%
-0.17%
Performance Indicators
The charts below present risk-adjusted performance metrics for Yum! Brands, Inc. (YUM) and compare them to a Benchmark (SPY). These indicators evaluate an investment's returns against its associated risks.
Sharpe ratio
Sortino ratio
Omega ratio
Calmar ratio
Martin ratio
sharpe ratio
The Sharpe ratio helps investors understand how much return they're getting for the level of risk taken. A higher Sharpe ratio indicates better risk-adjusted performance, meaning more reward for each unit of risk.
These values reflect how efficiently the investment has delivered returns relative to its volatility over different time periods. All figures are annualized and based on daily total returns.
The chart below shows the rolling Sharpe ratio of YUM compared to the benchmark. This view highlights how the investment's risk-adjusted performance has changed over time.
Volatility Chart
The current Yum! Brands, Inc. volatility is 1.23%, representing the standart deviation of percentage change in the investments's value, either up or down over the past month. The chart below shows the rolling one-month volatility.
Drawdowns Chart
The Drawdowns chart displays portfolio losses from any high point along the way. It shows the maximum percentage drop from a peak to a trough over a specified period, indicating the risk of significant losses. Although chart shows positive values, it represents the percentage drop from the peak, so a value of 10% means the portfolio has dropped 10% from its highest point.
Income Statement
The income statement provides a summary of a company's revenues, expenses, and profits over a specific period. It shows how much money the company earned (revenues) and how much it spent (expenses), leading to the net income or profit. This statement is crucial for understanding a company's financial performance and profitability.
2025
2024
2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
Liabilities And Equity (USD)
8.20B
6.73B
6.23B
5.85B
5.97B
5.85B
5.23B
4.13B
5.31B
5.48B
8.08B
8.35B
8.70B
9.01B
8.83B
Temporary Equity (USD)
-
-
-
-
-
-
-
-
-
-
6.00M
9.00M
39.00M
59.00M
-
Equity Attributable To Parent (USD)
-7.33B
-7.65B
-7.86B
-8.88B
-8.37B
-7.89B
-8.02B
-7.93B
-6.33B
-5.66B
911.00M
1.55B
2.17B
2.15B
1.82B
Equity Attributable To Noncontrolling Interest (USD)
Yum China CEO Joey Wat sold 104,000 shares worth approximately $5.74 million on February 13, 2026, representing his first recorded share sale and 12.84% of his total holdings. Despite the insider sale, the stock has risen 12.08% over the past year. The article notes that Yum China is a niche China-focused restaurant stock with higher volatility due to its Hong Kong listing, and has underperformed the broader Yum! Brands stock over the past five years.
The Motley Fool•Adé Hennis
AI Insight
YUM has significantly outperformed YUMC, returning 62.43% over the past five years compared to YUMC's -8.24% decline, indicating stronger investor confidence and better execution in the broader market beyond China.
Berkshire Hathaway has significantly increased its Domino's Pizza stake to 3.35 million shares (nearly 10% ownership, worth ~$1.4B) since Q3 2024, demonstrating confidence in the company. Domino's Q4 2025 earnings beat revenue expectations at $1.54B with 6% YoY growth, and the company projects 6% global sales growth for 2026. With dominant U.S. market share over rival Pizza Hut and plans to open 175+ new stores while Pizza Hut closes 250 locations, Domino's is well-positioned to expand its market lead. The stock trades at a forward P/E of 21.5x (16% below its 3-year average) and recently increased its dividend by 15%.
Investing.com•Leo Miller
AI Insight
Pizza Hut (Yum! subsidiary) is losing market share significantly, with U.S. system sales declining 8% in 2025 versus Domino's 4.7% growth. Yum! plans to close 250 Pizza Hut locations in 2026 and has initiated a strategic review of the brand, indicating operational challenges and potential divestment.
McDonald's leverages its $120 billion real estate portfolio—owning 80% of buildings and 56% of land across 45,000 global locations—to generate stable rental income and fund its 49-year dividend streak. The company reported 5.7% same-store sales growth in Q4 2025, driven by U.S. comps of 6.8%, with affordability initiatives reversing traffic trends. Trading at 24x forward earnings with $7.2 billion in free cash flow, McDonald's is positioned to achieve Dividend King status with its 50th consecutive increase.
The Motley Fool•Bryan White
AI Insight
Mentioned as a competitor with a different business model lacking McDonald's real estate-heavy franchise structure, but no specific performance data or sentiment indicators provided in the article.
Wingstop's 21-year same-store sales growth streak ended in 2025 as domestic comps declined 5.6% in Q3 amid consumer pressure, particularly in core markets. Despite traffic headwinds, the asset-light franchise model and strong unit economics support continued expansion toward 480 net new restaurants. Management expects traffic pressure to persist through Q4 but targets a return to positive growth in 2026. The stock trades at 68x earnings, significantly higher than quick-service restaurant peers, limiting margin of safety at current valuations.
The Motley Fool•Bryan White
AI Insight
Used as peer valuation comparison at approximately 26x earnings. No specific company developments discussed.
DPC Dash Ltd., Domino's Pizza master franchisee in Mainland China, opened 90 new stores in the first 24 days of January 2026, bringing its total to 1,405 stores across 72 cities. The company is balancing aggressive expansion with profitability, having opened 307 stores in 2025 and focusing on penetrating non-tier-one markets where pizza remains exotic and draws strong crowds. DPC is now China's second-largest pizza chain with ~10% market share, benefiting from the expected 15.5% annual growth in China's pizza market through 2027.
Benzinga•Bamboo Works
AI Insight
While Yum owns Pizza Hut (the market leader in China), DPC is rapidly gaining ground with 1,405 stores versus Pizza Hut's 4,022 stores. DPC's faster growth rate and higher valuation multiple (P/E of 30 vs YUM's 23) suggest investor preference for DPC's trajectory, presenting competitive pressure.
McDonald's is highlighted as an attractive dividend stock for passive income investors, with a $40,000 investment potentially generating $1,000 annually. The company is on track to become a Dividend King in 2026 with 49 consecutive years of dividend increases. Despite recent underperformance compared to the S&P 500, McDonald's franchise-heavy business model, international diversification, and expansion plans to 50,000 stores by 2027 make it a stable choice for risk-averse investors seeking quality dividend income.
The Motley Fool•Daniel Foelber
AI Insight
Referenced as a franchise-reliant restaurant company with higher operating margins, but not specifically analyzed or recommended in the article.
KFC Canada is offering a Buy One Get One (BOGO) deal on chicken buckets during Black Friday and Cyber Monday, available through digital channels and delivery partners, providing value to customers during the holiday shopping season.
GlobeNewswire Inc.•Tony Koutoulas
AI Insight
The company is proactively offering a consumer-friendly value promotion during a high-shopping period, demonstrating customer-centric strategy and understanding of market needs
Taco Bell introduces the Fan Style Menu, featuring three customer-created menu items selected from over 40,000 fan submissions, available nationwide starting November 20 through the Taco Bell app and in-restaurant kiosks.
GlobeNewswire Inc.•Michael O'Donnell
AI Insight
The company is engaging customers directly by incorporating their creative menu ideas, demonstrating innovation and customer-centric approach, which can potentially increase brand loyalty and customer engagement
KFC Canada launches Festive Fizz, a cranberry-flavored fizzy drink that transforms clear soda into a pink, bubbly holiday beverage. The product will be sampled at an ASMR experience in Toronto and is part of the company's holiday lineup.
GlobeNewswire Inc.•Jordan Sequeira
AI Insight
The company is introducing an innovative, playful holiday product that aims to bring joy and excitement to customers through a unique beverage experience
KFC Canada renamed its Zinger Sandwich to the 'Dinger Sandwich' in support of Toronto's baseball team, offering fans a free sandwich when the team hits a home run during the World Series.
GlobeNewswire Inc.•Tony Koutoulas
AI Insight
The company is leveraging a sports moment to create an engaging marketing campaign that connects with fans, demonstrates brand creativity, and potentially drives app downloads and sales