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Wayfair Inc. (W)
Wayfair engages in e-commerce in the United States (88% of 2025 sales), Canada, the United Kingdom, and Ireland. It's also embarked on expansion into the brick-and-mortar landscape, with 12 stores (excluding outlets) between the AllModern, Birch Lane, Joss & Main, and Wayfair banners. At the end of 2025, the firm offered more than 40 million products from more than 20,000 suppliers under the brands Wayfair, Joss & Main, AllModern, Birch Lane, and Perigold. Its offerings include furniture, everyday and seasonal decor, decorative accents, housewares, as well as advertising and logistics services. Wayfair was founded in 2002 and began trading publicly in 2014.
Company Info
Highlights
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Analysis
Share Price Chart
Performance Chart
The chart shows the growth of an initial investment of $10,000 in Wayfair Inc., comparing it to the performance of the S&P 500 index.
All prices have been adjusted for splits and dividends.
Returns By Period
Wayfair Inc. (W) has returned -31.50% so far this year and 202.54% over the past 12 months. Looking at the last ten years, W has achieved an annualized return of 5.15%, underperforming the Benchmark (SPY), which averaged 12.23% per year.
W
Benchmark (SPY)
Monthly Returns
The table below presents the monthly returns of Wayfair Inc. (W) with color gradation from worst to best to easily spot seasonal factors.
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026 | -2.37% | -25.75% | 2.47% | -4.09% | ||||||||
| 2025 | 7.49% | -14.30% | -19.10% | -4.92% | 27.28% | 25.50% | 29.47% | 16.56% | 21.70% | 16.37% | 7.04% | -7.73% |
| 2024 | -17.24% | 17.25% | 13.66% | -25.48% | 18.22% | -13.29% | 3.09% | -14.70% | 34.37% | -23.50% | 9.39% | -4.48% |
| 2023 | 78.62% | -33.45% | -14.41% | 1.10% | 16.50% | 62.61% | 18.76% | -9.45% | -13.47% | -29.48% | 36.43% | 10.06% |
| 2022 | -18.41% | -10.01% | -21.83% | -28.53% | -22.22% | -27.63% | 23.34% | -1.48% | -36.18% | 13.94% | -7.22% | -10.45% |
| 2021 | 20.46% | 4.45% | 7.24% | -8.34% | 4.34% | 0.25% | -23.79% | 16.65% | -10.09% | -2.55% | -24.56% | |
| 2020 | 2.26% | -33.09% | -15.16% | 149.28% | 42.16% | 14.44% | 35.08% | 8.56% | -2.51% | -16.49% | 1.86% | -12.14% |
| 2019 | 23.91% | 52.24% | -11.37% | 8.37% | -11.37% | 1.86% | -12.41% | -12.71% | -1.65% | -26.66% | 3.55% | 6.17% |
| 2018 | 14.94% | -14.81% | -12.54% | -3.66% | 49.02% | 27.18% | -7.36% | 23.42% | 9.50% | -26.03% | 10.27% | -18.66% |
| 2017 | 19.12% | -8.85% | 5.77% | 13.20% | 38.35% | 21.68% | -0.44% | -7.68% | -5.14% | 3.82% | -0.86% | 15.15% |
| 2016 | -12.07% | 9.20% | -2.43% | 11.22% | -11.06% | 2.13% | -14.69% | 9.79% | -3.42% |
Performance Indicators
The charts below present risk-adjusted performance metrics for Wayfair Inc. (W) and compare them to a Benchmark (SPY). These indicators evaluate an investment's returns against its associated risks.
Sharpe ratio
Sortino ratio
Omega ratio
Calmar ratio
Martin ratio
sharpe ratio
The Sharpe ratio helps investors understand how much return they're getting for the level of risk taken. A higher Sharpe ratio indicates better risk-adjusted performance, meaning more reward for each unit of risk.
These values reflect how efficiently the investment has delivered returns relative to its volatility over different time periods. All figures are annualized and based on daily total returns.
The chart below shows the rolling Sharpe ratio of W compared to the benchmark. This view highlights how the investment's risk-adjusted performance has changed over time.
Volatility Chart
The current Wayfair Inc. volatility is 3.81%, representing the standart deviation of percentage change in the investments's value, either up or down over the past month. The chart below shows the rolling one-month volatility.
Drawdowns Chart
The Drawdowns chart displays portfolio losses from any high point along the way. It shows the maximum percentage drop from a peak to a trough over a specified period, indicating the risk of significant losses.
Although chart shows positive values, it represents the percentage drop from the peak, so a value of 10% means the portfolio has dropped 10% from its highest point.
Income Statement
The income statement provides a summary of a company's revenues, expenses, and profits over a specific period. It shows how much money the company earned (revenues) and how much it spent (expenses), leading to the net income or profit. This statement is crucial for understanding a company's financial performance and profitability.
| 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Liabilities And Equity (USD) | 3.44B | 3.46B | 3.47B | 3.58B | 4.57B | 4.57B | 2.95B | 1.89B | 1.21B | 761.68M | 694.58M | 555.52M |
| Temporary Equity Attributable To Parent (USD) | - | - | - | - | - | - | - | - | - | - | - | - |
| Temporary Equity (USD) | - | - | - | - | - | - | - | - | - | - | - | - |
| Equity Attributable To Parent (USD) | -2.78B | -2.76B | -2.71B | -2.55B | -1.62B | -1.19B | -944.21M | -330.72M | -48.33M | 79.38M | 242.55M | 305.54M |
| Equity Attributable To Noncontrolling Interest (USD) | - | - | - | - | - | - | - | - | - | - | - | - |
| Equity (USD) | -2.78B | -2.76B | -2.71B | -2.55B | -1.62B | -1.19B | -944.21M | -330.72M | -48.33M | 79.38M | 242.55M | 305.54M |
| Other Non-current Liabilities (USD) | 821.00M | 726.00M | 789.00M | 921.00M | 920.00M | 936.99M | 829.54M | 343.44M | 189.07M | - | - | - |
| Long-term Debt (USD) | 3.27B | 3.12B | 3.21B | 3.14B | 3.05B | 2.66B | 1.46B | 738.90M | 332.91M | - | - | - |
| Noncurrent Liabilities (USD) | 4.09B | 3.84B | 4.00B | 4.06B | 3.97B | 3.60B | 2.29B | 1.08B | 521.98M | 125.08M | 55.01M | 17.39M |
| Other Current Liabilities (USD) | 876.00M | 1.05B | 869.00M | 766.00M | 875.00M | 853.40M | 561.50M | 397.14M | 244.25M | 139.96M | 101.19M | 69.48M |
| Wages (USD) | 51.00M | 79.00M | 80.00M | 102.00M | 176.00M | 155.57M | 141.92M | 91.91M | 55.14M | 37.77M | 24.93M | 15.24M |
| Accounts Payable (USD) | 1.20B | 1.25B | 1.23B | 1.20B | 1.17B | 1.16B | 908.10M | 650.17M | 440.37M | 379.49M | 270.91M | 147.87M |
| Current Liabilities (USD) | 2.13B | 2.37B | 2.18B | 2.07B | 2.22B | 2.17B | 1.61B | 1.14B | 739.76M | 557.22M | 397.03M | 232.59M |
| Liabilities (USD) | 6.22B | 6.21B | 6.18B | 6.13B | 6.19B | 5.76B | 3.90B | 2.22B | 1.26B | 682.30M | 452.04M | 249.98M |
| Other Non-current Assets (USD) | 923.00M | 979.00M | 871.00M | 873.00M | 884.00M | 839.82M | 951.37M | 27.94M | 35.44M | 45.24M | 89.93M | 8.02M |
| Fixed Assets (USD) | 516.00M | 603.00M | 748.00M | 774.00M | 674.00M | 684.31M | 624.54M | 606.98M | 361.14M | 239.35M | 112.33M | 60.64M |
| Noncurrent Assets (USD) | 1.44B | 1.58B | 1.62B | 1.65B | 1.56B | 1.52B | 1.58B | 634.91M | 396.58M | 284.59M | 202.26M | 68.66M |
| Other Current Assets (USD) | 1.86B | 1.74B | 1.70B | 1.75B | 2.85B | 2.94B | 1.27B | 1.21B | 788.78M | 458.54M | 472.42M | 467.07M |
| Prepaid Expenses (USD) | 66.00M | 66.00M | 81.00M | 95.00M | 93.00M | 50.21M | 46.18M | - | - | - | - | - |
| Inventory (USD) | 71.00M | 76.00M | 75.00M | 90.00M | 69.00M | 52.15M | 61.69M | 46.16M | 28.04M | 18.55M | 19.90M | 19.80M |
| Current Assets (USD) | 2.00B | 1.88B | 1.86B | 1.93B | 3.01B | 3.05B | 1.38B | 1.26B | 816.82M | 477.09M | 492.32M | 486.87M |
| Assets (USD) | 3.44B | 3.46B | 3.47B | 3.58B | 4.57B | 4.57B | 2.95B | 1.89B | 1.21B | 761.68M | 694.58M | 555.52M |
News and Insights

Wayfair stock surged nearly 500% from April 2025 to January 2026 due to strong earnings and tariff relief, but has since pulled back 35% to around $78. Despite beating Q4 2025 earnings expectations, the stock fell 13% after reporting a GAAP loss and signaling continued margin pressure from market share investments. Analysts remain bullish with a 33% upside target, though the stock remains volatile and sensitive to consumer spending and housing conditions.

Tabor Asset Management invested $9.79 million in Mohawk Industries by purchasing 85,224 shares, bringing its total stake to 154,292 shares valued at $16.86 million. The investment signals confidence in the flooring manufacturer as the housing market shows signs of recovery. Despite a challenging housing environment, Mohawk generated $10.8 billion in revenue and $370 million in net earnings in 2025, with strong free cash flow of $621 million.

Investment manager Thomas W. Smith reduced his position in Yelp by 96,280 shares during the fourth quarter, with the stake's value declining by $4.09 million. The remaining position now represents only 0.22% of the fund's assets under management. Yelp's stock has underperformed significantly, down 45.7% over the past year.

Goodnow Investment Group increased its position in Instacart (Maplebear) by 131,723 shares during Q4 2025, bringing its total stake to 1.38 million shares valued at $61.98 million. The investment reflects growing investor interest in Instacart's shift toward advertising revenue as a primary profit driver, with consumer brands competing for visibility within the grocery app's digital marketplace.

Wayfair is showing signs of recovery with improving sales (up 6.9% YoY) and contracting losses, while launching new initiatives like a membership program and physical stores. Wall Street analysts project 42-82% upside, but the company remains unprofitable. The stock trades at a cheap valuation, presenting a high-risk, high-reward opportunity for risk-tolerant investors.

Following the Supreme Court's rejection of President Trump's tariffs, three retail stocks are positioned to benefit from a more favorable trade environment. Costco Wholesale, Five Below, and Wayfair have shown strong momentum and are expected to thrive as tariff uncertainty decreases. Costco is up 16% in 2026, while Five Below and Wayfair have turned around their businesses in 2025 despite challenging conditions.

Walmart, Wayfair, and EPAM Systems reported strong Q4 2025 earnings results. Walmart achieved $190.7B in revenue with 5.6% YoY growth driven by eCommerce surge, Wayfair beat EPS expectations significantly with improved profitability, and EPAM delivered 12.8% revenue growth fueled by AI and digital transformation services. All three companies provided positive guidance for 2026.

U.S. stocks declined Thursday as President Trump hinted at potential military intervention in Iran, boosting crude oil to 7-month highs. The S&P 500 fell 0.3%, Nasdaq 100 and Dow Jones each dropped 0.5%. Energy stocks surged 0.8% while financials lagged. Notable movers included Occidental Petroleum jumping 9% on earnings beat, Booking Holdings falling 7%, and Deere & Company gaining 12.6% for its best day since March 2020.

Wayfair announced a collaboration with Alphabet Inc. to enhance online shopping through AI agents. The Universal Commerce Protocol (UCP) will enable customers to complete purchases directly from Wayfair while browsing Google Search and the Gemini app, with Wayfair remaining the merchant of record. Wayfair shares rose 2.90% to $118.17 following the announcement.