Perion Network, an adtech company, reported a steep decline in revenue and earnings for Q4 2024, missing analyst expectations. Management's 2025 revenue guidance also fell short of estimates, leading analysts to cut their price target on the stock.
Perion Network Ltd. (PERI)
Common Stock · Currency in USD · XNAS
Perion Network Ltd is a technology company. It offers online advertising and search solutions to brands, agencies, and publishers through desktop, mobile, and social channels. It connects advertisers to consumers across digital advertising channels, including search advertising, social, display, video, digital audio, digital out of home (DOOH), and Connected TV (CTV) advertising. The company earns prime revenue from search advertising and display advertising services. It operates in the business segment of High Impact Advertising solutions. Geographically, the company generates a majority of its revenue from the United States and the rest from other regions.
Company Info
SIC—
Composite FIGI—
CIK0001338940
IPOJan 30, 2006
Sector—
Highlights
Market Cap$388.19M
EPS—
P/E Ratio—
Revenue—
Gross Profit—
Net Income—
Employees511
WSO39,330,319
Phone—
Websitehttps://www.perion.com
Related Tickers
Analysis
Share Price Chart
Performance Chart
The chart shows the growth of an initial investment of $10,000 in Perion Network Ltd., comparing it to the performance of the S&P 500 index.
All prices have been adjusted for splits and dividends.
Returns By Period
Perion Network Ltd. (PERI) has returned 2.81% so far this year and 24.94% over the past 12 months. Looking at the last ten years, PERI has achieved an annualized return of 5.16%, underperforming the Benchmark (SPY), which averaged 12.23% per year.
PERI
1M12.67%
6M2.07%
YTD2.81%
1Y24.94%
5Y-11.93%
10Y5.16%
Benchmark (SPY)
1M-3.79%
6M-2.35%
YTD-4.36%
1Y25.24%
5Y10.20%
10Y12.23%
Monthly Returns
The table below presents the monthly returns of Perion Network Ltd. (PERI) with color gradation from worst to best to easily spot seasonal factors.
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026 | -8.33% | -1.95% | 18.36% | -1.30% | ||||||||
| 2025 | 4.67% | -11.10% | -1.51% | 14.90% | 13.72% | -4.61% | 4.74% | -13.25% | 6.79% | -2.21% | 8.61% | -4.87% |
| 2024 | -4.26% | -22.65% | -2.26% | -44.32% | -0.79% | -33.73% | 5.28% | -2.29% | -6.64% | 3.30% | 4.48% | -2.42% |
| 2023 | 31.01% | 1.05% | 17.45% | -11.54% | -12.85% | -0.07% | 19.30% | -8.09% | -7.96% | -16.78% | 2.77% | 9.31% |
| 2022 | -16.29% | 9.95% | -1.27% | -7.46% | -5.62% | -9.10% | 3.77% | 10.01% | -5.02% | 17.25% | 18.23% | -8.10% |
| 2021 | 13.35% | 34.85% | -14.56% | -5.45% | -8.31% | 29.74% | -12.47% | 10.19% | -18.64% | 63.62% | -17.97% | -2.71% |
| 2020 | 21.23% | -6.25% | -32.37% | 6.85% | 12.45% | -7.10% | 14.20% | 0.66% | 15.95% | -3.01% | 3.97% | 65.54% |
| 2019 | 27.80% | -10.18% | -11.96% | 5.02% | 5.44% | -4.59% | 51.52% | 41.78% | -22.38% | 9.18% | 17.36% | |
| 2018 | 3.96% | -7.70% | -13.06% | -7.59% | 70.63% | -4.10% | -8.62% | 13.97% | -15.92% | 2.33% | -6.32% | -4.41% |
| 2017 | 28.28% | 7.45% | -11.00% | 1.11% | -2.82% | 15.20% | -10.42% | -30.23% | -3.33% | -10.53% | 3.81% | -4.63% |
| 2016 | -16.50% | -21.69% | -7.03% | 12.82% | -10.07% | -4.76% | -12.61% | 9.52% | 22.41% |
Performance Indicators
The charts below present risk-adjusted performance metrics for Perion Network Ltd. (PERI) and compare them to a Benchmark (SPY). These indicators evaluate an investment's returns against its associated risks.
Sharpe ratio
Sortino ratio
Omega ratio
Calmar ratio
Martin ratio
sharpe ratio
The Sharpe ratio helps investors understand how much return they're getting for the level of risk taken. A higher Sharpe ratio indicates better risk-adjusted performance, meaning more reward for each unit of risk.
These values reflect how efficiently the investment has delivered returns relative to its volatility over different time periods. All figures are annualized and based on daily total returns.
The chart below shows the rolling Sharpe ratio of PERI compared to the benchmark. This view highlights how the investment's risk-adjusted performance has changed over time.
Volatility Chart
The current Perion Network Ltd. volatility is 2.46%, representing the standart deviation of percentage change in the investments's value, either up or down over the past month. The chart below shows the rolling one-month volatility.
Drawdowns Chart
The Drawdowns chart displays portfolio losses from any high point along the way. It shows the maximum percentage drop from a peak to a trough over a specified period, indicating the risk of significant losses.
Although chart shows positive values, it represents the percentage drop from the peak, so a value of 10% means the portfolio has dropped 10% from its highest point.
News and Insights
Perion Network reported Q4 results with revenue slightly missing expectations and issued guidance well below market forecasts, leading to a sharp sell-off in the stock as the company prioritizes profitability through its new Perion One platform and AI focus, which is expected to cause significant growing pains this year.
Perion Network reported Q3 2024 results, with revenue down 45% year-over-year due to a decline in search and open web video/display advertising. However, the company's growth engines like digital out-of-home, retail media, and CTV continued to perform strongly. Perion maintained profitability and a strong cash position, allowing it to invest in technology and M&A.
Perion Labs has added the popular game Valorant to its XP.GG gaming platform, allowing players to earn real rewards by completing challenges in the game. This move aims to tap into Valorant's large player base and expand the reach of XP.GG.
Microsoft essentially ended its relationship with Perion.
The Trade Desk, a player in the digital advertising industry with a strong market presence and partnerships, shows growth potential. See more on TTD stock here.
Investors continued to sell the stock in response to Wednesday's earnings report.
PERI earnings call for the period ending March 31, 2024.
Perion Network (PERI) delivered earnings and revenue surprises of 0% and 0.55%, respectively, for the quarter ended March 2024. Do the numbers hold clues to what lies ahead for the stock?
Perion Network's (PERI) first-quarter earnings are expected to have benefited from its diversified portfolio in the advertising industry.