Wawe is an innovative community management platform designed to revolutionize the retail trading education. It addresses the key challenges of audience engagement and retention by offering a tailored solution that combines interactive content creation, in-depth analytics, robust community engagement, and the power of gamification. This guide will walk you through the main features and functionalities of Wawe, enabling financial influencers to effectively create engaging educational content for their trading communities.
Content Creation
Wawe allows creators to develop two main types of content:
- Narrating Content: This includes pre-market analysis, trading session reviews, and lessons (trading concepts explanation). Content consists of nteractive, PowerPoint-like slides that seamlessly integrate text, visual graphics, and real-time chart data. Each slide can feature one or several tickers (e.g., AAPL, QQQ), timeframes (e.g., 1 minute, 1 hour), and drawing tools (e.g., trendline, channel, horizontal line). You can also add technical indicators to your slides, such as moving averages, RSI, or MACD. Every chart element, whether a drawing tool or technical indicator, is saved on the slide, and its appearance can be timed, just like in a PowerPoint presentation. Text input has a character limit of 169 per slide. You can set a maximum duration of 5 minutes per slide.
- Quizzes: Quizzes can include various question types such as true or false, multiple choice, and fill in the blank. Like narrating content, quizzes have a character limit of 169 symbols for each question. Every answer is accompanied by an explanation if the answer is wrong. Quizzes can also incorporate charts with drawing tools and technical indicators, which can be saved on the slide and have their appearance timed, just like in narrating content. This feature allows for more dynamic and interactive quizzes that test users' ability to analyze and interpret charts. Quizzes are useful for scenario analysis, planning, and learning financial jargon.
Both narrating content and quizzes can be created as standalone pieces or organized into courses using folders.
Quiz Use Cases
Quizzes offer powerful learning opportunities:
- Scenario-Based Learning: Present users with hypothetical market scenarios and ask them to make informed trading decisions. They can use the order feature to place long or short orders, select optimal entry points, set stop losses and profit targets.
- Risk Management Training: Teach the importance of risk management using true/false or multiple choice questions. Present trading setups and ask users to identify acceptable risk-to-reward ratios based on given stop loss and profit target levels.
- Technical Analysis Skills: Develop quizzes that focus on improving users' technical analysis skills. For example, present a chart and ask users to identify key support and resistance levels, trend lines, or chart patterns. This helps users practice recognizing and interpreting technical indicators.
- Fundamental Analysis Knowledge: Create quizzes that test users' understanding of fundamental analysis concepts. This could include questions about financial statements, economic indicators, or company news events. Users can apply this knowledge when making trading decisions.
Quizzes and Narrating Content are two separate content types. They cannot be combined.Question slides are possible only in quizzes.
Analytics and Community Engagement
Wawe provides a robust analytics dashboard that tracks content engagement and retention rates in detail. Metrics include:
- Slide views and time spent on each slide
- Quiz participation and completion rates
- Interactions per minute
- Content revisits
- Likes and comments on each piece of content
The ability for users to like and comment on content adds another layer of engagement and interaction. Creators can gain valuable insights from the number of likes and the sentiment of comments on their content. This feedback helps creators understand what resonates with their audience and allows them to tailor future content accordingly.
The analytics dashboard presents data in an easy-to-understand format, enabling creators to identify trends, popular content, and areas for improvement. By leveraging this data, creators can optimize their content strategy for maximum impact and engagement.
Wawe also excels in community management, enabling creators to share content with dedicated communities. Members can engage with content, complete interactive assignments, and participate in collaborative learning. The commenting feature facilitates discussions and knowledge sharing among community members, fostering a sense of belonging and encouraging active participation.
By combining in-depth analytics with community engagement features like liking and commenting, Wawe empowers creators to build a thriving, interactive learning community centered around their content.
Gamification and A/B Testing
Wawe incorporates gamification elements to motivate users and make the learning process engaging and rewarding. Creators can customize a levelling system and assign custom experience points (XP) to users for completing narrating content and quizzes. This taps into the competitive spirit of users and encourages them to continue learning and participating to earn more points and perks. Note: XPs are not awarded for anything else, just narrating content and quizzes, never for comments or likes or polls.
Moreover, Wawe supports A/B testing for content and features. Creators can experiment with different formats, lengths, interactive elements, and gamification strategies to discover what drives the most engagement.